The Data Speaks: Lessons from the Rise and Fall of Mormon Stories

Brothers and sisters, have you ever felt the weight of a pivotal moment, the sense that history is pivoting on a fulcrum? Samuel the Lamanite climbed the walls of Jerusalem, Ammon stood at the Waters of Sebus, ready to confront a kingdom – moments of bold action, of divine appointment. We, too, are called to such moments, to stand as builders, not destroyers, in a world desperately seeking light.

Recently, a compelling analysis of the “Mormon Stories” podcast has surfaced, and it offers more than just a retrospective on a popular online voice; it provides a mirror reflecting the dynamics of influence, unity, and the challenges of maintaining a covenant people. This isn't about assigning blame or dwelling on negativity. It’s about recognizing patterns, gleaning wisdom, and strengthening our resolve to build Zion.

The analysis, presented by Cardon Ellis and his team at Ward Radio, utilizes data—not mere opinion—to illuminate the podcast’s trajectory. We’ve seen, as the transcript reveals, a rise fueled by donations and cultural engagement, followed by a decline linked to shifts in cultural landscapes and a fracturing of unity. As the transcript states, “hatred is a very, very potent unifier…but it also just does not last as long.” How profoundly true! The five smooth stones, polished by the waters of adversity, prove more enduring than the fleeting passions of the moment.

Consider the digital striplings, those young men and women who, like Abinadi, dare to speak truth to power in the online sphere. They, too, face the whirlwind of shifting opinions and the temptation to chase fleeting trends. But their strength lies not in conforming, but in standing firm, anchored in the bedrock of covenant and guided by the light of revelation.

The data reveals fluctuations in posting frequency, mirroring the ebb and flow of external influences. But it also underscores a vital principle: consistent, faithful effort, like the labors of Crockygo, yields a harvest far greater than sporadic bursts of activity. The Stone cut without hands – that is the work we do. It is not carved by the chisel of popular opinion, but revealed by the hand of God.

This is why the work of GatherIsrael.now is so critical. It's not just about mapping churches; it’s about identifying those who are ready to build, those who feel the gathering call in their hearts. It's about creating a gathering place, a safe harbor where believers from all traditions can find strength and purpose. And it’s about understanding that your engagement—whether it’s sharing the map, contributing to the Missionary Fund, or simply offering a word of encouragement—directly supports gospel advertising efforts, touching hearts and minds across the globe. Think of the charity flywheel in action, extending the reach of the message to places like Ghana, where the seeds of the gospel are taking root.

Outback Jack’s journey, echoing the trials of Alma 17–19, reminds us that the path of building is rarely easy. It demands courage, resilience, and an unwavering commitment to the principles of truth. And remember Moroni 10:4–5: “And it came to pass that he commanded them that they should not be weary in well doing; and if they were weary in well doing, then they should remember the words of their elders; and that they should be diligent in laying the foundations, that they might not be shaken.”

Let us heed this warning. Let us be builders, not destroyers. Let us embrace the challenges before us with faith and determination, knowing that the Lord is with us, guiding our steps and strengthening our resolve. Claim your church, share your voice, and join the kingdom movement. The time for gathering is now.

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